That’s why you’re building an app

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using smartphones and tablets. As mobile app usagegrows in popularity, the number of app downloads worldwide increases as well.We’re seeing growth in app downloads each year. This trend will continue in thecoming years as well. Last year, there were more than 218 billion appdownloads. That’s roughly a 7% increase from the year prior. As you can seefrom the graph, there was a 55% jump between 2016 and 2020. The year over yeargrowth rate isn’t quite as sharp, but it’s still on the rise. Free vs. PaidDownloads When you’re creating a mobile app, one of the first things you needto figure out is your monetization strategy. in the first place, right? To make money. Charging for app downloads might besomething that’s

crossed your mind. But will people download your appif you make them Japan WhatsApp Number List pay for it? Let’s take a look at the number of free vs. paidapp downloads. The vast majority of global downloads are all free. In fact, 98%of mobile app revenue worldwide comes from free apps. Just a fraction of peopleare willing to pay for downloads. Don’t get me wrong; I’m not saying that youshould completely dismiss the idea of launching a paid app. Depending on thetype of app you have, there are benefits to both strategies. If you charge fordownloads initially, fewer mobile users will download the app. That’s because themajority of people are used to being offered free downloads. Just look at yourown mobile device. Do you have any apps that you paid to install? You’re in the

minority if you do. However, people who downloadpaid apps are more likely to be engaged. They aren’t going to spend money onsomething and then never use it. But you don’t need to charge for downloads tomake money with your app. For those of you who own an existing business andhave an app as an extension of that business to improve the customer experienceshould definitely be offering free downloads. Mobile app users don’t expect topay for downloads. That’s because the vast majority of apps available on theApple App Store and Google Play Store are offered for free. google & iosfree vs paid apps The above graph is based on a research from Statista as ofDeptember 2021. Even if you’re launching an app as a completely new business,you can still